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Authenticity in Social Media Marketing Nicole Nicole Share on facebook Share on linkedin Share on twitter Updated: December, Published: July, Does your company have a plan to engage with customers through social media? Maybe you've already dipped your toe into social media, and if so, it's a good start. But the messages you post on social media should resonate with a sense of truth and authenticity. Read on to learn how to humanize your social media marketing strategy and deliver a more authentic experience to the people who engage with your brand.