Since March 2020, customer relationships have needed to be reinvented, especially in the retail and service sectors. In this wave of technology, digital communication has become a highly sought-after solution for companies. Email marketing, chatbots and virtual assistants have received much more attention since then.
Proof of this is that, amid the pandemic, the digital communications company sweden phone number list received an investment of US$ 100 million . The solutions offered by companies in this segment help maintain agility and proximity in customer relationships even from a distance, in addition to automating customer support.
Efficiency in data analysis and obtaining information
Finally, one of the greatest benefits of technology during the crisis has undoubtedly been the emergence of new methods of data analysis and information gathering. Since the pandemic began, one of the biggest concerns of the media has been to bring up-to-date data from all countries regarding the coronavirus. From then on, the culture of data analysis has intensified even more in the business world.
Today, obtaining information for data analysis is a primary concern for large companies. Making decisions based on numbers is a safe and effective way to decide what to invest in. And technology makes these analyses much more accessible to professionals.
The creation of corporate databases has grown significantly in recent months, and the trend is for the sector to continue growing. In addition, data and market intelligence professionals have become more sought after and valued in the job market.
Agility in customer relations
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