Increase conversion rates by creating
Posted: Mon Dec 23, 2024 4:32 am
The second way, which is how Booking.com does it, is via personalized recommendations.
While you can personalize recommendations in a multitude of ways, here Booking.com selects geo-location as the primary way to select which offers to present.
Implement Geo Recommendations: Req cell phone lists uest a demo to see how Barilliance can replicate these same recommendations here.
3. trust with live notifications
Booking.com boosts conversions by leveraging a number of social proof mechanisms.
Depending on the current offer, they highlight various aspects to get browsers to pull the trigger today. The goal is two-fold:
Create Trust - Customers need to be confident this is the trip they want before they will buy.
Create Urgency- Customers need to be given a clear reason to act now instead of later
To do this, Booking.com uses a variety of social proof messages. In the image above, they showcase that 3 other visiors are considering this hotel right now.
While you can personalize recommendations in a multitude of ways, here Booking.com selects geo-location as the primary way to select which offers to present.
Implement Geo Recommendations: Req cell phone lists uest a demo to see how Barilliance can replicate these same recommendations here.
3. trust with live notifications
Booking.com boosts conversions by leveraging a number of social proof mechanisms.
Depending on the current offer, they highlight various aspects to get browsers to pull the trigger today. The goal is two-fold:
Create Trust - Customers need to be confident this is the trip they want before they will buy.
Create Urgency- Customers need to be given a clear reason to act now instead of later
To do this, Booking.com uses a variety of social proof messages. In the image above, they showcase that 3 other visiors are considering this hotel right now.