SEO Advertising: Interview with Ismael El Qudsi

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SEO advertising is a controversial topic that raises a host of conflicting opinions, including differences regarding its interpretation and existence.

And in a strictly speaking sense, SEO advertising does not exist.

I'm sure you're thinking right now: so why is this interview titled after something that isn't real?

Is it to further fuel the controversy?

Is it to attract readers with a title that is engaging but does not correspond to what is going to be discussed later?

The answer in both cases is “no.”

In this article I do not intend to make any of the above assumptions, but rather my intention is to open the debate and show that SEO positioning is not actually a type of advertising, even though it is commonly called that.

When faced with a controversial topic, the best solution is to have someone who is knowledgeable in the subject and who can contribute their vision as well as their knowledge to support the arguments being presented.

For this reason, for this interview I have sought out a well-known professional in the Spanish-speaking marketing field.

This is Ismael El-Qudsi and below I will give you a brief overview of his extensive professional history.

Who is Ismael El-Qudsi?
Ismael is the CEO and founder of the digital marketing agency Internet República and the influencer marketplace SocialPubli.com.

His professional career has spanned more than 20 years, during which he has gained dubai mobile number list free significant professional experience in executive positions such as Director of SEO and Social Media at Havas Media, as head of BING, the Microsoft search engine, in Spain, and previously as Project Manager at Páginas Amarillas.

Ismael is a reference in online marketing areas, specifically in SEO, Social Media and Influencer Marketing.

But not only this, because he also has the honour of being the only Spanish contributor to the Forbes Agency Council.

As if the above were not sufficient proof of his worth, he is also a regular speaker at international marketing conferences and was named one of the 50 most influential Twitter users in entrepreneurship and online marketing in Spain.

With all these merits behind him, which undoubtedly translate into long working days, I am grateful for his excellent willingness to participate and adapt to the time difference between New York (where he currently resides) and Spain, and for making things very easy for me to carry out this interview.

After this presentation of the interviewee, I encourage you not to be shy and leave your impressions in the comments at the end of this article.

That said, I won't delay any longer and move on to the questions about SEO advertising that I have prepared together with him.