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Best times to launch your SMS Marketing campaign

Posted: Sun Dec 22, 2024 9:12 am
by Suraihanseo320
Article updated 11 months ago by NewsMDirector
hours to launch your SMS Marketing campaignTaking into account the best times to launch your SMS Marketing campaign is essential if you want to achieve your goals. Choosing the right time to send it can have a positive effect or vice versa, and plays a vietnam girls whatsapp number fundamental role in the success of the campaign.

TABLE OF CONTENTS
SMS Marketing Campaign
1.- Need to know the audience
2.- Company sector
3.- Type of campaign
How to choose the right time to launch your SMS Marketing campaign
1.- Suitable day
2.- Time zone
Night strip
3.- Periodicity
SMS marketing as a definitive strategy
SMS Marketing Campaign
SMS Marketing CampaignTo determine the best times to launch your SMS Marketing campaign, certain aspects must be analyzed beforehand. SMS marketing strategies are part of digital marketing strategies. To do so, they respond to certain criteria.

Nowadays, mobile phones have become an essential tool for users. In fact, it is estimated that there are currently more mobile phones than people in Spain. A fact that clearly shows the position of mobile phones. Hence, SMS marketing remains, in 2018, a totally valid and current strategy.

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Furthermore, any type of mobile device is capable of receiving text messages. This allows you to reach a large number of people. And while other strategies such as retargeting have obvious drawbacks, such as cookies themselves, SMS marketing has few real limits.

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SMS is sent immediately . Unlike email, most text messages are read immediately because users are always on their phones. In addition, they do not require an Internet connection , which can sometimes hinder the reception of any content.

It is undoubtedly a profitable and very economical medium that does not require a large investment or intermediaries. However, in order to implement an SMS marketing strategy, data on users and the sector in which the user will participate is necessary.

1.- Need to know the audience
SMS Marketing Campaign. Knowing the audienceSMS marketing strategy is quite easy to measure in real time. As with email marketing, you can analyze the opening data of the SMS received. In this way, you can monitor the success of your campaign and make changes based on the results obtained.

That is, measuring the results to introduce the appropriate changes and continue improving . However, in order to obtain the user's phone number, in addition to their consent, other strategies have had to be implemented, such as landing pages or CTAs , among others.

This knowledge of the audience is essential, firstly to implement the strategy itself and secondly, to determine the best times to launch your SMS marketing campaign.

If your audience is young and technology-oriented, they may spend more time than other users checking their phones. That is to say, when it comes to the hours to launch your SMS marketing campaign, there is no real limit. On the other hand, if your audience is older and only looks at their phones at certain times of the day, the hours to launch your SMS marketing campaign should be adapted to that characteristic.

Some questions that may affect the selection of hours to launch your SMS marketing campaign:

They work or study.
Type of working day.
Sector to which they belong.
Sex and family relationships.
Place of residence and/or work.
2.- Company sector