12 SEO tips to get your company website in shape
Posted: Thu Jan 23, 2025 10:32 am
In SEO, it is often said that the best place to hide a dead body is on the second page of Google results . The third, fourth or fifth are not even mentioned. This may be an exaggerated statement (or not so much), but it is a way of understanding in a graphic way that if your brand does not appear on the first page of organic results (in the first 10 positions), in practice it is as if it did not appear at all.
If we go one step further, we can see that the austria email list first three positions on the first page account for more than 60% of organic clicks . It is clear that outside the podium, it is very cold on Google. As a general rule, Internet users are quite lazy when they do a search.
In this post we want to give you some SEO tips to help you improve the positioning of your brand and get your company website in shape .
We must not forget that a company must position itself as an expert in its sector by sharing its own and other news that is relevant to the audience. However, even the most experienced community manager can fall into the trap of fake news . Many of them can be attractive, since sometimes reality is too common. However, it is possible to create quality content that captures the attention of your users . Basing our content on unreliable sources or sharing fake news can make our reputation fall dramatically. How do we know that our source is trustworthy?
Analyze the author of the news: go to the “who we are” section, check if the author has published other news, for which media and even if it is real.
Check the information: see if the news item cites real sources and perform a search to see if authoritative media outlets within that sector have also covered it.
Don't just look at the headline: don't fall into the trap that the general public falls into, which sometimes gives its opinion on a news item on social media without even clicking on the link. As a content creator, you need to study the entire news item and also check if it has external links to relevant sites.
If we go one step further, we can see that the austria email list first three positions on the first page account for more than 60% of organic clicks . It is clear that outside the podium, it is very cold on Google. As a general rule, Internet users are quite lazy when they do a search.
In this post we want to give you some SEO tips to help you improve the positioning of your brand and get your company website in shape .
We must not forget that a company must position itself as an expert in its sector by sharing its own and other news that is relevant to the audience. However, even the most experienced community manager can fall into the trap of fake news . Many of them can be attractive, since sometimes reality is too common. However, it is possible to create quality content that captures the attention of your users . Basing our content on unreliable sources or sharing fake news can make our reputation fall dramatically. How do we know that our source is trustworthy?
Analyze the author of the news: go to the “who we are” section, check if the author has published other news, for which media and even if it is real.
Check the information: see if the news item cites real sources and perform a search to see if authoritative media outlets within that sector have also covered it.
Don't just look at the headline: don't fall into the trap that the general public falls into, which sometimes gives its opinion on a news item on social media without even clicking on the link. As a content creator, you need to study the entire news item and also check if it has external links to relevant sites.