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3 Tips to avoid depending on your salespeople and prevent them from taking your customers away.

Posted: Thu Jan 23, 2025 8:36 am
by fatimahislam
Nowadays it is more and more difficult to find sales personnel who generate effective results for your company, however many times we do not realize that maybe the problem is not in your results but in the sales process itself. It is very common that as a company we often leave all the responsibility of customer acquisition in the hands of our sales agents instead of sharing it with them.

So what usually happens? Salespeople come from other places (often from competing companies), with a database and some close contacts to sell to, but as time goes by these sales opportunities start to dry up and a period of stagnation occurs. In this case, the salespeople's motivation ends and two things can happen:

Our salespeople decide to leave for a competing company and take their database with them.
Our salespeople simply stop delivering more results and closing more clients.

If your company finds itself in this situation, here are some denmark whatsapp lead tips that can help you avoid this and generate better sales results:
1. Have a strategy for capturing contacts or prospects.
It is not enough to have outdated or historical company databases, nor is it scalable to depend on your salespeople's contacts. Setting up a prospecting process will help you scale your sales department and provide a series of new and fresh contacts to sales people so they can generate more clients.

Inbound MarketingIt is a tool that can help you achieve just this and be the way to capture qualified prospects who have a palpable need for your services in an effective way.

2. Create a sales process.
Have a well-structured sales processIt is vital for your salespeople to make the most of their sales opportunities, because it is the only way to repeat, evaluate and optimize actions to achieve more effective results and, therefore, more clients. If you have not done so yet, you can define a 5-step process to prospect a client, from a call to the presentation of a proposal.

Note: It is important to mention that it is better not to send electronic proposals only by email, it is much more effective to present them to the client, since he will probably not understand some points of it and this will make him focus only on the price.

3. Give your sales team tools.
There are various tools that can increase the effectiveness of your sales team and thus achieve better follow-up of prospects and thus have a better closing percentage,a CRMIt is one of the most common and most effective tools, as it allows you to replace your Excel spreadsheets and have a place where your salespeople can establish their sales process, capture all customer follow-ups, and create tasks to avoid losing sales opportunities due to work overload.

Remember that it is much better to offer a growth plan to your sales team than to just expect them to achieve results on their own, which will not come. In my opinion, growth for companies has 50% to do with prospecting, acquisition and sales tools processes, and another 50% with an organizational issue. If you want more context on this last one, I recommend the bookTribal Leadership.