The importance of inbound marketing for companies
Posted: Thu Jan 23, 2025 8:06 am
The consumer has undergone significant changes in recent years and this means that companies have to adapt their marketing, sales and customer service to focus on the new needs of the buyer. This is why we decided to address the issue of the importance of Inbound Marketing for companies, and this is because we believe that this methodology helps companies adapt to these trends.
We recently had a discussion with Leticia Gonçalves from Black & Orange, who has more than 6 years of experience executing these types of strategies in countries such as Brazil, Colombia and Mexico. She told us some of the points that make the adoption of Inbound strategies essential for all types of organizations.
The most important points are:
Inbound Marketing stops being intrusive and stops interrupting.
It generates confidence in the buyer, something that cameroon whatsapp lead has been lost since only 3% of people trust a sales person or an advertisement.
Inform people that today they make more than 70% of their purchasing decisions through information searches.
It is useful and helpful as today 74% of people buy from the first company that is helpful.
Respect the user's purchasing moment, since only 10% of people who search for information about a product or service are ready to make a purchasing decision.
If you want to better understand the reasons why Inbound Marketing is important for companies, you can watch the following video:
If you read this article or watched the video and consider that Inbound Marketing can be important for your company, you canSign up for a consultationwith one of our experts and they will surely be able to help you understand if this methodology can help your company grow, and guide you on the steps to take to get started.
We recently had a discussion with Leticia Gonçalves from Black & Orange, who has more than 6 years of experience executing these types of strategies in countries such as Brazil, Colombia and Mexico. She told us some of the points that make the adoption of Inbound strategies essential for all types of organizations.
The most important points are:
Inbound Marketing stops being intrusive and stops interrupting.
It generates confidence in the buyer, something that cameroon whatsapp lead has been lost since only 3% of people trust a sales person or an advertisement.
Inform people that today they make more than 70% of their purchasing decisions through information searches.
It is useful and helpful as today 74% of people buy from the first company that is helpful.
Respect the user's purchasing moment, since only 10% of people who search for information about a product or service are ready to make a purchasing decision.
If you want to better understand the reasons why Inbound Marketing is important for companies, you can watch the following video:
If you read this article or watched the video and consider that Inbound Marketing can be important for your company, you canSign up for a consultationwith one of our experts and they will surely be able to help you understand if this methodology can help your company grow, and guide you on the steps to take to get started.