Web Design Trends 2022
Posted: Wed Jan 22, 2025 7:10 am
The year 2021 is slowly coming to an end. Will we miss it? Has it been a good year for us? In our opinion, there is no such thing as good or bad... What is important is that we will soon start another year, and as a result, we will implement many new projects that will be even better than this year's . Everything is moving forward, technology is developing, and opportunities are increasing, especially in the online sphere. Therefore, in addition to the fact that we definitely intend to use this and offer our clients the best solutions wrapped in perfectly matched graphic design, we also decided ( like last year ) to share with you our predictions regarding website design trends in 2022. So let's get started!
Contents
Sense of security
Simplicity and convenience
Dark theme
Intense, distinctive colors
Interactivity - micro interactions and micro animations
Organic shapes
Combining photos with graphic elements
3D elements
Frosted glass effect
Summary
1. Sense of security
In recent years, many things have happened in the world that have affected our emotions, including the COVID-19 pandemic, which has caused and continues to cause great anxiety and fear. Therefore, in 2022, websites should argentina telemarketing data evoke a sense of security in recipients and inspire user trust, thanks to which we will create a peaceful escape for the user from the problems and stresses of everyday reality. We can achieve this effect through a properly designed, intuitive website structure and the use of appropriate colors ( in this post we write more about the psychology of color ).
2. Simplicity and convenience
Continuing the cause-and-effect chain from point one, people have been struggling with many problems over the past months/years, which the pandemic situation has only added to. Therefore, as owners of our website, we should not add more problematic tasks to them. Our website should be very intuitive and clear , so that users can easily do what they came here for. The minimalism used in the graphic design will go hand in hand with an intuitively laid out website.
3. Dark theme
We have already mentioned this in the post about web design trends for this year and as we see more and more websites and portals are implementing this functionality. We predict that next year this trend will continue to grow and even more websites will decide to implement the dark theme as a default option or as a possibility to choose.
4. Intense, distinctive colors
Bold, bright and saturated colors will allow your brand to stand out from the other, muted and “soft” colors that many companies have chosen in the last few years. Of course, we need to use these colors in a controlled way and in moderation so that our website visitors do not feel that they are “attacked” by bright colors.
5. Interactivity - micro interactions and micro animations
As users, we love it when something happens on a page, when something moves and animates, especially if it's thanks to us! That's why one of the trends that will certainly grow next year is the introduction of more interactive elements that react to hovering over them, such as icons in the menu or photos when scrolling the page.
6. Organic shapes
Organic, meaning that they have their basis in nature, not in engineering or technology, meaning mainly oval and irregular shapes. Geometric shapes reigned supreme on websites until recently, but we predict that this year organic shapes will be much better received. Subconsciously, they seem safer and more natural to users , and therefore trustworthy .
7. Combining photos with graphic elements
Everything is moving forward at an alarming pace, so the way content is presented on websites cannot stand still, which is why we predict that next year a standard presentation of photos (apart from the gallery section) will not be enough, we will have to try harder to make our photos more attractive, one such way is to put graphic elements on them or around them, thanks to which they will stand out and catch the eye.
Contents
Sense of security
Simplicity and convenience
Dark theme
Intense, distinctive colors
Interactivity - micro interactions and micro animations
Organic shapes
Combining photos with graphic elements
3D elements
Frosted glass effect
Summary
1. Sense of security
In recent years, many things have happened in the world that have affected our emotions, including the COVID-19 pandemic, which has caused and continues to cause great anxiety and fear. Therefore, in 2022, websites should argentina telemarketing data evoke a sense of security in recipients and inspire user trust, thanks to which we will create a peaceful escape for the user from the problems and stresses of everyday reality. We can achieve this effect through a properly designed, intuitive website structure and the use of appropriate colors ( in this post we write more about the psychology of color ).
2. Simplicity and convenience
Continuing the cause-and-effect chain from point one, people have been struggling with many problems over the past months/years, which the pandemic situation has only added to. Therefore, as owners of our website, we should not add more problematic tasks to them. Our website should be very intuitive and clear , so that users can easily do what they came here for. The minimalism used in the graphic design will go hand in hand with an intuitively laid out website.
3. Dark theme
We have already mentioned this in the post about web design trends for this year and as we see more and more websites and portals are implementing this functionality. We predict that next year this trend will continue to grow and even more websites will decide to implement the dark theme as a default option or as a possibility to choose.
4. Intense, distinctive colors
Bold, bright and saturated colors will allow your brand to stand out from the other, muted and “soft” colors that many companies have chosen in the last few years. Of course, we need to use these colors in a controlled way and in moderation so that our website visitors do not feel that they are “attacked” by bright colors.
5. Interactivity - micro interactions and micro animations
As users, we love it when something happens on a page, when something moves and animates, especially if it's thanks to us! That's why one of the trends that will certainly grow next year is the introduction of more interactive elements that react to hovering over them, such as icons in the menu or photos when scrolling the page.
6. Organic shapes
Organic, meaning that they have their basis in nature, not in engineering or technology, meaning mainly oval and irregular shapes. Geometric shapes reigned supreme on websites until recently, but we predict that this year organic shapes will be much better received. Subconsciously, they seem safer and more natural to users , and therefore trustworthy .
7. Combining photos with graphic elements
Everything is moving forward at an alarming pace, so the way content is presented on websites cannot stand still, which is why we predict that next year a standard presentation of photos (apart from the gallery section) will not be enough, we will have to try harder to make our photos more attractive, one such way is to put graphic elements on them or around them, thanks to which they will stand out and catch the eye.