Find Your Platform: Video-First Isn’t Optional Anymore
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Once you understand your audience, the next questions are… where and how do they saudi arabia telephone directory want to connect with you?
Today, this almost universally means adopting a video-first creation process. When you create a video covering a particular topic or process first, you’ve already done the ‘hardest’ part. Then, you can use AI tools like my Video to Blog Post Generator inside RightBlogger to instantly turn that video straight into a draft blog post, packed with all the SEO tidbits & social share snippets you’ll need in order to promote your content.
This post you’re reading right now is a living example of my video-first creation process in action…
Don't Start a Blog Do This Instead Example of Video to Blog Tool (RightBlogger)
If it feels terrifying to hop in front of the camera… trust me, I get it. There’s no way around this fear, until you decide to go straight into it and make your first videos anyway. What I expect you’ll find (like I did), is that once you’re doing it, making videos is no longer scary. Be kind to yourself as you get used to seeing yourself on camera.
There’s no one-size-fits-all platform that’s inherently better, but there are platforms that are preferred by your people. As content creation shifts, video isn’t going anywhere—it’s only growing, and it’s the platform AI is least suited to excel at for a long time. If you’ve watched even the best AI-generated videos, you know what I mean.
The simple truth is that people connect with faces and personalities, which makes video the primary way to build deeper relationships with audiences today. If video seems intimidating, challenge yourself to experiment with making one video for a platform like YouTube, Instagram Reels, or TikTok. The trick is not to aim for perfection—that can come later.
Even my own YouTube channel is packed with “not-so-perfect” videos and guess what? That’s ok! People want authentic connection. So, choose a platform and try it out.
Find Your Platform: Video-First Isn’t
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