Comment faire un bon brand content ?
Posted: Mon Jan 20, 2025 8:28 am
On Instagram, the brand content and the advertisements are not past the même chose . Cependant, les créateurs ont la possibilité d'autoriser leurs partenaires commerciales à promouvoir leur contenu de marque. This means that if a creator collaborates with a company to create a post or a history of branded content, he or she can do this business's authorization to transform the content into advertising. In addition, the creators also have the possibility of promoting brand content posts as they advertise on different parts of the platform, such as the current news section, the stories or the “ Explorer ” section.
To obtain better results with influencer posts, Instagram suggests combining brand content strategies with Instagram advertising . This will allow you to keep track of your posts and obtain a better return on investment (ROI). Cependant, it is important for you to assure that you obtain the authorization of the creator to promote the content and that the dernier répond aux définis demands pour les publicités sur Instagram. Proceedingly, you will be able to measure the potential of collaborations with influencers and maximize the impact of your advertising campaigns on the platform.
Pour believer une advertising de contenu de marque, vous devrez les étapes suivantes:
Connectez-vous au Gestionnaire de publicités et créez une new publicité.
Select one of the objectives available for brand content: reconnaissance, traffic, interaction, application promotion or sales.
Ensuite, in the audience section, you can choose to use the audience who interact with the content creator.
If you want to choose the placements manually, select Instagram and choose between the current stream, the Stories and the Reels, or everyone.
At the advertising level, click on the « Brand content advertising » button in the identity section.
Sous « Identité principale », click on « Sélectionner l'identité » and choose the right one for you that the viewers will see as the main clearer in the advertising content.
Click on «I'm done». If the code of a brand content advertising is available to you for the creator, you can click on « Enter the code of the brand content advertising « .
Sous « Identité du partenaire », répétez le processus ci-dessus. Choisissez le compte que vous souhaitez voir apparaître comme secondaire dans l'en-tête de la publicité.
If you want to convert an existing article from your current section into a branded con investors mailing address list tent advertisement, proceed as follows:
In the “Advertising Parameters” section, click on the menu and select “Use an existing article”.
In the section “Contenu publicitaire”, choose “Selectionner une publication”.
Allez dans l'onglet « Tagged Content » pour selectionner l'article souhaité.
Click on « Close ».
Adjust the media content in the recorder based on the corresponding locations.
Click on "I'm done."
If you prefer to download new content for brand content advertising, follow these instructions:
In the section « Paramètres publicitaires », click on the menu and select « Believe an advertising ».
Sous « Format », choose the advertising format that you can use for the content.
In the section « Advertising Content », choose « Add media » to download the content. You can choose to download an image or a video.
Click on « Downloader » to download the media.
Adjust the media in the recorder based on the corresponding locations.
Click on "I'm done."
To obtain better results with influencer posts, Instagram suggests combining brand content strategies with Instagram advertising . This will allow you to keep track of your posts and obtain a better return on investment (ROI). Cependant, it is important for you to assure that you obtain the authorization of the creator to promote the content and that the dernier répond aux définis demands pour les publicités sur Instagram. Proceedingly, you will be able to measure the potential of collaborations with influencers and maximize the impact of your advertising campaigns on the platform.
Pour believer une advertising de contenu de marque, vous devrez les étapes suivantes:
Connectez-vous au Gestionnaire de publicités et créez une new publicité.
Select one of the objectives available for brand content: reconnaissance, traffic, interaction, application promotion or sales.
Ensuite, in the audience section, you can choose to use the audience who interact with the content creator.
If you want to choose the placements manually, select Instagram and choose between the current stream, the Stories and the Reels, or everyone.
At the advertising level, click on the « Brand content advertising » button in the identity section.
Sous « Identité principale », click on « Sélectionner l'identité » and choose the right one for you that the viewers will see as the main clearer in the advertising content.
Click on «I'm done». If the code of a brand content advertising is available to you for the creator, you can click on « Enter the code of the brand content advertising « .
Sous « Identité du partenaire », répétez le processus ci-dessus. Choisissez le compte que vous souhaitez voir apparaître comme secondaire dans l'en-tête de la publicité.
If you want to convert an existing article from your current section into a branded con investors mailing address list tent advertisement, proceed as follows:
In the “Advertising Parameters” section, click on the menu and select “Use an existing article”.
In the section “Contenu publicitaire”, choose “Selectionner une publication”.
Allez dans l'onglet « Tagged Content » pour selectionner l'article souhaité.
Click on « Close ».
Adjust the media content in the recorder based on the corresponding locations.
Click on "I'm done."
If you prefer to download new content for brand content advertising, follow these instructions:
In the section « Paramètres publicitaires », click on the menu and select « Believe an advertising ».
Sous « Format », choose the advertising format that you can use for the content.
In the section « Advertising Content », choose « Add media » to download the content. You can choose to download an image or a video.
Click on « Downloader » to download the media.
Adjust the media in the recorder based on the corresponding locations.
Click on "I'm done."