Good communication in return can reassure

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67% of consumers say they are more committed to shopping small than they were pre-pandemic, and 91% say they prefer SMBs because they trust these businesses to treat them fairly. Any local business you’re marketing can do a better job than Walmart of proving that you are listening to customers’ needs and concerns simply by responding to their reviews as quickly and compassionately as possible. Note that surveys don’t indicate customers expect perfection from local businesses; they expect fairness, and fairness starts with listening well.


A customer that you care, and can even inspire them to edit a negative review to express an improved opinion of your customer service, even when something has gone wrong. Your review argentina phone number database corpus, complete with owner responses, provides a constant, ready answer to potential customers who want to know how well they can expect to be treated by your brand. Due to supply chain issues, this holiday shopping season will not be an easy one, but if you are using software like Moz Local to alert you to incoming reviews across multiple platforms and are coupling this with social listening for negative brand mentions, your transparency and responsiveness will go far towards keeping customers on your side and satisfied while also safeguarding your reputation.


6. Is there affinity? Christmas tree lit up with lights in a park. If you’re acing questions 1-5, you’ve made sure that customers know what you have, where, when, and how to access it, the care you’re taking in regards to public safety, and the responsiveness of your customer service. You have one more major opportunity to persuade people that choosing you is the right choice for them, and this lies in publicizing the work you are doing to demonstrate affinity with the culture and needs of the communities you serve.