Because fashion is so deeply visual, social
Posted: Tue Dec 24, 2024 6:10 am
Because fashion is so deeply visual, social media is an integral part of a marketing campaign for your blog. Many of your blog’s readers will likely first find you on a social media platform like Instagram.
Instagram for Marketing
Instagram is made for lifestyle influencers, and your potential followers will enjoy seeing what sets you apart stylistically. If they consistently like what they see on Instagram, there’s a much higher chance they’ll head to your blog for a bigger collection of images, advice, or shopping.
If you haven’t already created an Instagram account, start right away. As well algeria phone number resource helping you build your brand, it could be a great way to monetize if you have products to sell: 44% of Instagram users use the site’s weekly shopping features.
You’ll want to use hashtags to help your target audience find your posts: there’s a handy list of popular fashion hashtags here.
Why You Should Still Have a Blog In Addition to Instagram
Some fashion influencers solely use Instagram as a form of microblogging—and that can work well. But a blog gives you several things that social media doesn’t:
With a blog, you own all of your content, and you have full control over the way it is displayed. If Instagram decides to shut down one day, you have no control over their decision. If they decide that your content violates their terms, they can shut you down. You’re putting content on their website, not your own. You also give Instagram certain rights to your content in your agreement plans.
Blogs have more monetization options. While you can use Instagram’s built-in shopping features, having your own blog means you can have a fully-featured e-commerce store, too.
A blog allows you to spread out and create a unique look. You have total control over the look and feel of your space, and you can create an atmosphere that transcends Instagram’s possibilities.
Blogging also allows you to create longer posts if you have something to share and gives you the extended space to showcase full-sized images and videos.
YouTube Channel
Videos and images are hugely important in the very visual world of fashion. Take Amber Scholl for example, an incredibly popular fashion YouTuber—she has well over 3 million subscribers to her YouTube channel, alone.
Instagram for Marketing
Instagram is made for lifestyle influencers, and your potential followers will enjoy seeing what sets you apart stylistically. If they consistently like what they see on Instagram, there’s a much higher chance they’ll head to your blog for a bigger collection of images, advice, or shopping.
If you haven’t already created an Instagram account, start right away. As well algeria phone number resource helping you build your brand, it could be a great way to monetize if you have products to sell: 44% of Instagram users use the site’s weekly shopping features.
You’ll want to use hashtags to help your target audience find your posts: there’s a handy list of popular fashion hashtags here.
Why You Should Still Have a Blog In Addition to Instagram
Some fashion influencers solely use Instagram as a form of microblogging—and that can work well. But a blog gives you several things that social media doesn’t:
With a blog, you own all of your content, and you have full control over the way it is displayed. If Instagram decides to shut down one day, you have no control over their decision. If they decide that your content violates their terms, they can shut you down. You’re putting content on their website, not your own. You also give Instagram certain rights to your content in your agreement plans.
Blogs have more monetization options. While you can use Instagram’s built-in shopping features, having your own blog means you can have a fully-featured e-commerce store, too.
A blog allows you to spread out and create a unique look. You have total control over the look and feel of your space, and you can create an atmosphere that transcends Instagram’s possibilities.
Blogging also allows you to create longer posts if you have something to share and gives you the extended space to showcase full-sized images and videos.
YouTube Channel
Videos and images are hugely important in the very visual world of fashion. Take Amber Scholl for example, an incredibly popular fashion YouTuber—she has well over 3 million subscribers to her YouTube channel, alone.