3.- Get your act together and create your Cornerstone Content!

[Irfanabdulla1111]

Another thing you can do is create cornerstone content or essential content for your company blog.

This is nothing more than deciding what content is the "pillar" of your blog, that is, what you want to highlight and be known for.

From there, you create that content to which you will send links from your posts to tell Mr. Google that this is your "content pillar" helping its positioning.

For example, on my blog I have created several guides that range from how to create a blog (in this case, a travel blog) to others on content marketing or community management .


Company Blog - Guides
4.- Use pop-ins with a lead magnet to gain qualified subscribers
One of the most important parts you have to work on is acquiring subscribers for your database.

It is the first step in a long and hopefully prosperous relationship.

If you use Wordpress for your blog, you have very interesting plugins to create those pop-ins and/or create subscription boxes.

Some of them:

Thrives Leads
Bloom
Sumome

Company Blog - Pop in
Inter alia.

5.- Get hooked on the star
And I'm not referring to the Estrella de la cerveza Galicia (although if you want to have one while working on your company blog, it's not a bad idea).

I'm referring to making your posts stand out from the rest in the search engine email list of switzerland businesses using the stars provided by the plugins for Wordpress that exist for this purpose.

In my case I have tried several and they have not worked correctly.

I am currently using KK Star Ratings and it works pretty well.

Look.


Company Blog - Star Rating
6.- SEO above, SEO below
One of the biggest sources of traffic for your blog is the traffic you get from search engines.

Work on your posts to try to get that traffic by paying a little attention to On-Page SEO.