He likes practical topics and writes about all kinds

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He uses a colloquial and friendly tone and presents the topics with incredible clarity and simplicity.

of techniques to help those of us who work in marketing.

Many of the “tricks” that he teaches on his blog are very helpful.

Without a doubt, a page worth taking into account.


Successful women in marketing - Votes by Fernando Ferreiro
Rachel Franco
Although I do not know Raquel Franco personally, I am aware of her career as a consultant and SEO expert.

This professional has been working in this field for more than 10 years, the same amount of time she has been working for the Basque Radio and Television portal.

Raquel shares her experience in this field on two blogs, El rincón seo de Raquel and SEO email database uk Femenino, as well as on her Twitter account, where I have found many useful recommendations on interesting SEO tools and articles.

It is also worth highlighting her work as a trainer of journalists, both within EITB and in open courses and conferences.

With their help, editors and other information professionals learn how to optimize their content and orient it towards SEO; a task that I consider more than necessary for the retraining of these professionals and an objective to be achieved in order to continue advancing in the digital transformation of the media.

Arancha Ruiz
I had the opportunity to meet Arancha Ruiz because we collaborated with her as an SEO team on her blog Historiasdecracks, as well as on her personal website.

Arancha is a headhunter and personal branding expert. She is dedicated to advising high-potential and high-performance professionals on a daily basis, helping them focus and achieve the successes they set out to achieve in their careers.

Arancha herself is an example of a brand, combining her weekly blog posts on talent, brand and employment with her work as a professor at IE Business School, for which she has received several awards for Teaching Excellence.

In addition, he has also published two books (“The Map of Your Talent” and “What the Headhunter is Looking For”) and has a third on the way.

In her daily life she also makes time to participate in multiple seminars and conferences in which she sets an example as a multidisciplinary professional with a great brand.