Transforming anonymous visitors into known prospects

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The first challenge is to id customers.



Popups remain an incredible tool for eCommerce stores. Combined with proper incentives, pop-ups not only identify an anonymous visitor, but also gives you permission to follow up with t cell phone database hem.


Above, Pampers prompts new visitors to download their app and signup with email.

Unfortunately, even if you've previously obtained contact information, it is useless unless you are able to identify returning visitors.



There are a few solutions. Below, Bookings.com prompts returning visitors to sign in to view discounts.


At Barilliance, in addition to triggering pop-ups, personalized content, or message bars based on returning or new visitors, we also allow you the ability to trigger emails. We call this capability the email booster, and we've shown how it can triple abandoned cart recovery rates.