Many SEOs underestimate their brand’s unique selling proposition (USP). They may mention it in their landing page copy, but that’s not enough.
Experienced professionals consider product korea telegram data and USP as an important resource for SEO. Here's how we can use this data:
Conduct strategic analysis of keywords and intent.
Identify meaningful keywords with low competition.
Review keyword opportunities with product or brand managers.
Make sure that the SEO strategy matches how the brand's product meets the needs and requirements of the target market.
Understanding your product’s USP and conducting strategic keyword research is extremely important. This will help you identify low-competition queries that are meaningful and important to your business. While this may seem like a simple and even “basic” task, it really isn’t, and I wouldn’t entrust it to a junior SEO. — Aleyda Solís , SEO Consultant
For example, here's how I implemented this strategy for one of my clients who provides care services for the elderly.
The brand has invested millions in a state-of-the-art facility that offers hotel-level service and care. It was important to them that their residents maintain a sense of independence and dignity while receiving the best care in the city.