We are going to tell you how we started SEO strategies at the agency for those clients who have never had an approach to the subject, and we are going to leave you with a basic checklist to encourage you to get started.
Why implement an organic positioning strategy?
Because it's the most enduring way to generate interest and demand. When we need a product or service, the first thing we do is go to Google or ask the voice assistant something specific, right?
And have you ever gone all the way to the third page of results to find a great company country area code philippines with the best solution for your need? No, you usually stick to the first five results. If they are at the top, it is because they are better, or at least that is what we tend to think.
If you are not in those top five results, you can still get prospects to see you with other different marketing actions, but we can assure you that this is the most long-lasting, even if its results are not seen immediately.
Where to start if you don't know anything about SEO optimization for B2B businesses?
First of all, we would like to point out that we are not going to be very exhaustive, since organic positioning in search engines is such a broad topic that there are even people who only dedicate themselves to this in one company.
What we will do is provide some basic ideas and simple recommendations that have taken us a long time to learn (more than 10 years since the beginning of SEO and its constant evolution!). So, feel free to learn a little more and continue researching this fascinating topic so that you can define the strategy that best works for your business.
The first thing you should know is that there are different types of SEO: On-Page, Off-Page and technical SEO.