What we are trying to do in R&D at Pixalione is to take the basics of information research and copy as closely

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What we are trying to do in R&D at Pixalione is to take the basics of information research and copy as closely as possible the functioning of a search engine to be able to provide precise recommendations. We have worked a lot on elementary building blocks that allow us to really make a difference today. We have also had the chance to meet TOP researchers with whom we have collaborated or still collaborate for some.

Our ambition was simple and a little crazy since it was about creating a unique software suite on the market that allowed to obtain a global view and recommendations SEO & SEA and Web Analytics. A little crazy because for a company set up on its own funds, it is very difficult to support such ambitious R&D with a very high cost… but today the bet is won!

The biggest challenge was to obtain this global approach with a software suite and to develop "best in class" modules. Indeed, if we develop a software suite but the modules that compose it are not themselves top modules, it is of little interest. It is a real challenge, because many other solutions are specialized: it is therefore much easier for them to be at the forefront of their specialty. The challenge is significant, but it is also what pushes us to excellence.

To be precise, what is the target? And concretely what can we expect from these applications?
The genesis of our approach is simple: today, the algorithms of Google and other search engines govern Search Marketing. Having the pretension of doing top SEO, that is to say positioning oneself sustainably on top keywords is illusory without an extremely powerful tool. Only algorithms can indeed compete with complex algorithms.

For example, the latest innovation that we have just released is called FRACTAL SEO™ ; : in our opinion, it is the biggest innovation in recent years in SEO. This algorithm, registered with the INPI, requires between 1 and 5 billion calculations depending on the size of the silo. Combining our work on semantic silos and the work of the Franco-American mathematician sri lanka whatsapp lead Benoit Mandelbrot, FRACTAL SEO™ allows us to work on content, videos, Q&A, images and meshing. We are indeed able to establish optimization recommendations on the existing content of a site, a YouTube channel, Q&A, etc., but also to identify elements (pages, videos, etc.) that do not exist and that would need to be created to obtain optimal optimization. 1 to 5 billion, we can clearly see that it would be impossible for a human to carry out such an approach!

Our main goal is to use the algorithmic part to solve extremely complex problems and to provide very simple advice that is usable by someone who is not an SEO expert. And it works very well: basically, you have to add this here, remove this there, etc.

Our bet has now been won with results obtained quickly and sustainably.

Concretely, on all SEO, SEA and Web Analytics levers, the different modules/applications of MONETORING™ ; can diagnose, benchmark, optimize, of course, and finally do reporting.
For the benchmark and reporting part, we will release in the coming weeks a module that allows us to estimate the traffic of competitor sites and provide a multitude of very valuable information to our customers.

What would you recommend for small companies that need to do SEO but can't yet afford to pay an agency?
For companies that cannot afford an SEO agency, we have the MONETORING™ rental formula. As mentioned above, you don't need to be an SEO expert to understand the recommendations, which are very simple and very easy to implement. Even though we work with very large groups, we also work with small businesses, or even self-employed entrepreneurs.