5. Link to Your Blog from Social Media Profiles

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5. Link to Your Blog from Social Media Profiles
Social media websites are huge sites that have a huge number of inbound links from all over the web. This makes them a great place to put a link to your website: Google can follow that link from your social media profile to find your website.

Of course, it also makes a lot of sense to include your website in your bio – and to post links to your blog’s content. That way, you’ll hopefully get some people clicking through from social media to view your website.

Make sure that all your social media profiles include a link to your website. There’ll usually be a special section for this, but you can usually add one (or more!) links in your bio, like I do on Twitter:

Ryan Robinson Twitter Screenshot (Link from Social Profiles to Rank Higher on Google)
While these links won’t get too much action in the early days of your blogging journey (unless you’re super active on a particular social media channel), they still serve an important purpose to help your blog rank higher on Google.

By pointing links to your website from highly authoritative co to za numer nl like Twitter, Facebook, LinkedIn, Instagram and others, you’re giving Google crawling bots a link to follow to your site. And that’s how trust & authority gets conveyed online.

6. Write Useful, Long-Form Blog Content Readers Will Enjoy
Most of your Google traffic won’t come to your homepage. Instead, it’ll be to your individual blog posts.

The more good content you create, the more opportunities you have to appear in Google search results.

How to Write a Blog Post Outline (Free Blog Outline Template Download) icon
To maximize your chances, write blog posts that are long-form in nature. Definitions of “long-form” content vary widely, but most people would agree it means writing at least 1,000 words, and more like 1,500 or more. Blog posts under 1,000 words are much less likely to rank highly—see more in my guide about how long a blog post should be.

Your content also needs to be useful. That means:

You should pick a topic that people want to know about: When coming up with blog post ideas, try to choose a topic that comes up a lot in conversations with other people in your niche, a topic that you needed help with as a beginner, or a topic that you see a lot of people asking about on question sites like Quora.
You should make your post as useful as it can be: That might mean including additional resources and links, quoting from what other people have said about the topic, adding practical tips or takeaways, explaining any technical terms, including a table of contents (on a longer post) and a summary, and more.
And your content should be enjoyable! That doesn’t necessarily mean it needs to be funny or entertaining—unless that’s a key part of your brand—but it should be engaging and easy to read.