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However, there are still some companies lagging behind in this area, either because they do not invest enough in social networks or because the resources are not being used properly.

In this article we will try to answer one of the most frequently asked questions we get: Is it worth investing in ...

Even if efforts are focused on social media, it is important to complement them with other tactics to ensure that the brand's digital reputation is maintained. In the end, in digital marketing, every action counts .

Throughout this article we will learn about the elements that a social media ...

In addition to this, and because it works through keyword searches, the ability to advertise and launch ads as a result of these makes it a perfect platform for carrying out advertising campaigns.

These campaigns help businesses gain visibility among users and launch marketing strategies. However ...

One of these qualities is leadership, which is so important due to the ability to transmit confidence, honesty, and above all the ability to lead a group of people so that they feel motivated and can meet the objectives set.

To achieve this you need a strong sense of purpose and motivation, and ...

Keep in mind that 80% of users follow company profiles on Instagram and for this reason your brand must have a presence on the platform, to reach your potential customers and in the same way, they can find you.

If you have heard terms like algorithms, hashtags, tags, mentions and metrics, don't be ...

It also has 2.41 million active monthly users . This allows us to see the importance of the platform in terms of digital marketing and reach.

Due to Facebook's algorithm, it is difficult to connect organically with the audience. Some recommendations to achieve this are the following:

Don't post ...

The sales funnel is a well-known term in digital marketing to refer to the entire process or “journey” that potential customers go through until they make a purchase or conversion.

It is referred to as a funnel because it consists of 3 parts: the top, the middle and the end. Also, along the way ...

The Online Professional Certificate in Telecare Call Management allows you to obtain a qualification for access to the job market in the sociocultural and community services sector. The training qualifies you to: receive, issue and manage calls to provide the telecare service, responding to the ...

In one of our free summer workshops that we held in Vigo as part of the #FemxaSummerSchool initiative, we talked about how to appropriately use social media for job searching.

When discussing this topic with the attendees, my previous impression was confirmed that a large part of the population ...

With this post we help you understand a little better what the Youth Guarantee program is and, in this way, help you resolve doubts. WHAT IS IT?: The Youth Guarantee System is a European initiative, which aims to help young people access the job market. This Youth Entrepreneurship strategy was ...