TG Database

It is very important to note that nothing that fits into this theory will apply to the LGBTQIA+ community in terms of communication.

This is because, in addition to the different possibilities of approach, when talking about sexual orientation and gender identity, LGBTQIA+ people deal with their ...

Some experts also emphasize the importance of analyzing not only conversion by stages, but also "pain points" where users lose interest or leave without completing the journey. It is important to consider the context and not rely solely on numbers.

In order to increase conversion at each stage of ...

Triggered emails are automated messages sent to users based on their actions, events, or specific conditions. This marketing tool allows you to interact with your audience individually and in a timely manner, increasing engagement, loyalty, and conversions. Companies are increasingly using triggered ...

models are built that can predict future events. For example, a model can predict when a customer will return to the site to make a purchase or which product will be most in demand next season.

Interpretation of results . Forecasts must be easy to interpret so that effective decisions can be made ...

Adapting content to each stage. It is important to understand that content must match the user's state at each stage of the journey: from familiarization to making a purchase decision.
Continuous interaction. The content funnel assumes continuous interaction with the client, from the first contact ...

These examples show how effective marketing can significantly increase engagement and conversion.
Marketing functions
Errors, risks or difficulties
Let's look at the typical mistakes and risks that companies involved in marketing face, as well as ways to minimize them.
Lack of a clear strategy ...

In 2025, Internet promotion is a complex and multifaceted process that includes several key stages. To begin with, it is important to assess the current situation of your site, identify strengths and weaknesses, and then develop a promotion strategy that will meet the current requirements of search ...

A marketing plan is not a document that is written once and then never changed. It must be alive and adapt to changes in the market.
How to monitor correctly:
Analyze which channels are delivering the most value.
Adjust your strategy based on your results.
Tools:
Google Analytics - for traffic ...

The company implemented email marketing with personalized offers. The result: the conversion rate increased by 25%.
The clothing brand used influencers and collaborations with popular bloggers. The result: a 40% increase in subscribers.
Conclusion: Simple tools such as regular analysis of metrics ...

Set up a campaign with keywords in mind. Choose keywords that best match your audience's needs.
Use ad extensions. Add additional elements (such as phone numbers, links to additional pages) to make your ad more attractive.
Monitoring and optimization. Monitor campaign results and adjust keyword bids ...